INFO:
This collection was curated by Stategy together with E*Rock as a long term project showcasing some outsider ambient works and blissed-out pop from their hometown in Portland and friends from across the seas. Emphasis was made to bring together artists from a variety of scenes and different underground bubbles that remain close to our hearts. Though many of the artists may have never previously bumped shoulders it was important for us to keep a common thread in the musicality and a conscious flow when listening as an album. Ambient Not Not Ambient therefore acts strongly on its own merit as a complete, thematically unified collection of exclusive tracks, not an ad-hoc collection of unrelated out-takes. This is part of the reason it took us so long to organize from conception to completion and to paint a larger picture with the variety involved. We are completely stoked don the outcome now and proud to offer this maxed-out 75+ minute compilation of exclusive tracks at a special price.

What you'll find is the mellow side of sonic terrorists like Yellow Swans (Load Records) next to old school electronic mainstays like Freeform (Skam/Warp) or fuzzed out beats of AM/PM (Dreck) and full blown psychedelic wizards like White Rainbow (Kranky/Marriage) and Birdshow (Kranky). Tracks by Lucky Dragons bring impromptu "sound art" style next to pop craftsman E*Vax (of Ratatat fame) floating together with sparse compositions by Sawako (12k). There will be some fresh faces on the table for almost any listener (even the hard-core music nerds), for instance, Smoke & Mirrors is the debut appearance by a new duo featuring Strategy’s Paul Dickow (Kranky/Audio Dregs). Some of our favorite experimentalists and growling amorphous freedom rock and anti-rock have been cross-pollinated with some of best musical friends and ever expanding sonic family.